EDDM for Chicago Small Businesses: A Step-by-Step Guide
How Every Door Direct Mail works, what it costs, and how to plan a campaign that brings customers through your door.
By Devon Printing Team · · 1 min read
Every Door Direct Mail (EDDM) from USPS lets you reach every home and business on chosen mail routes — no mailing list needed. It's one of the most affordable ways for local businesses to get noticed.
How it works
- Pick the neighborhoods (carrier routes) around your business.
- We design and print oversized postcards that meet USPS EDDM rules.
- We bundle and prepare them for drop-off at the post office.
- Your postcards land in every mailbox on those routes.
Tips for a winning EDDM postcard
- Lead with one clear offer.
- Use a large, bold headline readable from arm's length.
- Include a deadline to create urgency.
- Make your phone number and address easy to find.
Ready to plan a campaign? Request a free EDDM quote and we'll help you choose routes and quantities.
